PURPOSE / DETAILS OF THE JOB
The role of the CRM & Lead Management coordinator is a support function to the CRM manager and customer experience team. Key responsibilities are to oversee and manage the customer journey across prospective and current customers supporting a seamless customer experience. The role is directly linked to supporting Nissan Africa’s vision and mid-term plans to build maturity within lead management, direct communication and retention, through strategic initiatives, process and governance.
QUALIFICATIONS & EXPERIENCE
Bachelor’s Degree in Marketing / Communication, or equivalent.
Minimum of 3 – 5 years’ experience in CRM strategic plus campaign management, Lead Management, Data Analytics and a must have of CRM systems skills (Salesforce)
MAJOR ACTIVITIES
Main tasks and responsibilities:
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